January 4, 20110
In my eyes websites are missing a trick here as if you’re getting visitors you really ought to be encouraging them to come again so below are some ideas I’ve
September 12, 20100
Simple analysis often reveals that user behaviour can vary significantly within a country, so why pay the same per click for all audiences when the value isn't the same?
July 24, 20100
This post is focussed on phase of keyword generation after you’ve decided your structure and after you’ve spent time researching and collating the type of search term people will likely
July 18, 20100
Broad match is often used without much thought or attention leading to inefficiency in an account. However the inaccuracy of this targeting can be turned from a weakness into strength